about us

the people behind the content

SocialSculp is a creator seeding, UGC and content strategy agency. Callum Hyman started it after growing his educational YouTube channel to 3 million subscribers.

Callum Hyman, founder of SocialSculp
Callum Hyman
founder, SocialSculp

hey, i'm callum

I got into marketing at 15, starting on YouTube. My educational channel grew to 3 million subscribers, and I grew several other pages past 250k followers.

Then I started SocialSculp to do the same for brands. We use whatever fits the product: creators, influencers, UGC creators, or pages and channels we start ourselves. We double down on what works, and every call we make comes from the data.

Since then SocialSculp has been behind 3B+ views, $50M+ in attributable revenue and 1M+ signups and downloads for clients like Higgsfield, StealthGPT and Quizard.

what socialsculp has done
250k+

followers on our own pages

Plus a YouTube channel grown to 3 million subscribers.

3B+

views

Across TikTok, Instagram and YouTube.

$50M+

attributable client revenue

The revenue our campaigns are responsible for.

1M+

signups and downloads

User signups and downloads for client products.

500M+

views for tech brands

For tech companies, software and consumer apps through creator seeding, UGC and consulting.

50+

companies consulted

Some of them worth over $10B.

Snapchat

creator program

Helped Snapchat verify and monetize dozens of creators on its platform.

social PR

Instagram campaigns

Instagram and social PR campaigns for tech companies like Hook Music and Aristotle.

how we work

what you can expect from us

you talk to the founder

Your first call is with me. If seeding isn't right for your product, I'll tell you.

creators make the video

We brief creators on the product and then let them make the video their way. Their audience can tell when a script was written by a brand.

open reporting

You see views, CPM, ROAS and revenue for every creator we book, good posts and bad ones.

let's talk about your product

Book a call and I'll walk you through which creators in your niche we'd start with.